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विलासिता

VILAASITAA

A sanctuary for India’s most celebrated designers

 

The Designer Collection

⁠ ⁠Amit Aggarwal

⁠Debyani and co

Sulakshana Monga

Petticoat lane

Saaksha and kinni

Gopi vaid

Khushboo Bagri

Awigna

Baidehi

Richa khemka

SOUP by Sougat Paul

Krati jain

Bling empire

Ritsu

Omana

Richa Goenka

Anera

Bodice

⁠⁠kay kay

⁠⁠63 East

Label Niti Bothra

Scarlet Sage

The Latest labels

Our Story

“Vilaasitaa” is a word that speaks of luxury, beauty, grace, and the art of living beautifully. In Indian philosophy, it reflects indulgence, expression, and the effortless elegance of divine creativity — and that spirit became the soul of our journey.

Founded in 2017, Vilaasitaa was created with a deeply personal vision: a multi-brand designer platform bringing together fashion that tells stories, evokes emotion, and celebrates craftsmanship. Over the years, we have curated timeless creations from celebrated designers and emerging talents alike, honouring the richness of Indian artistry and global fashion under one exquisite roof.

Today, nearly a decade later, Vilaasitaa is not just a store — it is a family built on trust, memories, and meaningful experiences.

Meet the Founder

Shruti Jindal

Shruti Jindal is a dynamic entrepreneur whose journey seamlessly blends analytical precision with an innate sense of style. Born and raised in New Delhi in a business-oriented family, she developed an early understanding of enterprise, discipline, and ambition. A student with a strong inclination toward mathematics, her academic path initially reflected her logical mindset. However, her creative instincts soon led her to pursue in Fashion industry marking the beginning of a unique fusion between numbers and aesthetics that would later define her career.

For the past 20 years, Shruti has been based in Ludhiana, where she transformed her vision into reality by establishing a premium multi-brand fashion store in 2017. Her boutique caters to an elite clientele, offering a carefully curated selection of high-end Indian designer wear. With a sharp eye for detail and a deep understanding of evolving fashion trends, she has positioned her showroom as a destination for luxury and sophistication.

Her personality is as vibrant as her work. She is known for being confident, energetic, and highly sociable—traits that naturally translate into strong client relationships and a personalized shopping experience. Her global travels have further enriched her perspective, allowing her to stay ahead of international fashion movements while maintaining a strong appreciation for Indian craftsmanship.

Today, Shruti Jindal stands as a testament to the power of combining passion with purpose. Her journey reflects not only business acumen but also a deep-rooted love for fashion, making her a respected name in Ludhiana’s luxury retail landscape.

Shruti Jindal